Nevada’s legal recreational market officially opened in July to huge demand and scarce supply from producers. But that didn’t stop the state’s eager marijuana consumers from generating double the early estimated revenue for the first three months with nearly $90 million in sales.
So now that we know plenty of adults are buying legal weed in Nevada, it begs the question of exactly who is purchasing all this pot?
A new study aimed to find out if Nevada’s sales were volume buys, concentrated groups of cannabis users, or spread out among a more diverse group of adults.
The study, conducted by consulting firm Enlucem, found that more than a quarter of adults in Nevada had purchased cannabis legally since the state opened the recreational market — an estimated 28 percent of Nevada’s adult population to be exact. The study concluded that 15 percent of adults in Nevada are “potential users” who plan to purchase marijuana in the next six months from a dispensary.
While this seems like a large proportion of adults in the state buying legal weed, there are other states boasting even higher rates of recreational adoption. In Oregon, for example, a whopping 36…