A hybrid job as a canna-barista / weed sommelier, budtenders do a lot more than just expedite sales and package meds.
Budtenders represent the frontline of customer service and education at dispensaries.
Generally naïve to their many cannabis product options, today’s patients and customers engage with budtenders first – asking for their expert advice. Highly valued for their perceived knowledge, the budtenders’ “demographics, workplace characteristics, medical decision-making, and online behaviors” were put under the microscope for a new study.
Published on August 21, 2017, the study examined a “cross-sectional” service survey administered to budtenders throughout the Bay Area and Southern California. Queried from June through September 2016, a total of 158 budtenders participated in the survey.
Budtender Service Survey: Trained vs Untrained
Among the 158 budtenders surveyed, the study found: “56% had received formal training to become a budtender. Several demographic differences were found between trained and untrained budtenders. For workplace characteristics, trained budtenders were more likely to report budtender as their primary job (74% vs…