Weed biz stuck in middle of branding battle

This origin story is the stuff of legend in the cannabis world.

Back in 2012, A Nevada medical marijuana cultivator working under the under the uniquely spelled pseudonym “Joesy Whales” was trimming a new plant born from a happenstance encounter between established strains Chem’s Sister, Sour Dubb and Chocolate Diesel.

The phone rang.

When Whales, whose real name is Jackie Don Peabody, answered the call, the resin secreted by the flower caused his hands to stick to the phone like glue.

The hybrid marijuana strain was thus christened: Gorilla Glue #4.

But the branding inspired by an innocent story of inception has now landed the fabled breeders of the highly decorated, extremely potent and wildly popular Gorilla Glue #4 in an even stickier legal situation.

The Gorilla Glue Company — maker of adhesive products such as Gorilla Glue, Gorilla Epoxy and Gorilla Tape — is suing Peabody, founding partner Ross Johnson and their company GG Strains LLC, alleging trademark…

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