Html”>According to the Sacramento Bee, Colorado-based marijuana data crunchers at BDS Analytics have dug through California’s first two months of adult-use weed sales and found that business wasn’t quite as booming as industry insiders had predicted before January’s retail cannabis kick-off.
With around $339 million in total cannabis product sales in January and February combined, the Golden State is 13% behind BDS’ originally estimated $383 sales total. To understand why the marijuana market hasn’t swelled as quickly as many assumed, we have to consider a number of factors.
“Medical marijuana killed the black market. “I almost didn’t even buy this,” the customer said. Html”>told the Sacramento Bee this week.
But before potential ganjapreneurs and legal weed investors pull their funds from California’s green rush, BDS analysts were quick to hedge their dark cloud predictions, suggesting that warm weather months and continued licensing could right the ship before the fiscal year is out. Html”>explained to the Bee. Html”>confident about the success of the nascent market. Plus, with only 600 or so licensed cannabis operators serving nearly 40 million California residents, it’s expected that increased access to legal weed will spread throughout the Golden State as regulators continue granting permits.
By the end of the current fiscal year, BDS Analytics still expects California’s legal weed businesses to rake in over $1.15 billion in total sales.